Chevy Let's Out A Sneak Peek Of The 2014 Impala

Chevrolet leaked a shot of the 2014 Impala, which is to be fully revealed in in next months New York Auto Show. Chevy hopes to attract more individual customers, as it aims to reestablish the new Impala as a family car. Take a look, what do you think so far?

Chevrolet aims to make the 2014 Impala a showpiece, a car that demands attention. The company promises to deliver style, value, fuel economy, comfort and handling, Clark says. 

GM only provided me an industry teaser photo for this column. It goes into production later this year at General Motors’ Detroit-Hamtramck assembly plant, which also builds the Chevrolet Malibu and Volt. 

“They need to use this car to get people who don’t think about Chevrolet to consider the brand,” said Jim Hall, managing director of 2953 Analytics in Birmingham. 

Full-size family sedans like the Impala once dominated the American market, and the Impala was top dog. Chevrolet sold a record 889,000 Impalas in 1964, not counting station wagons.

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